Email marketing is important in helping you build a relationship with your customers. This is how you combine powerful (free) software with your website to start growing your list in a few simple steps.
This method will work even if you are asleep.
Here is a short summarized version of the information below with the links included to each of the relevant systems you’ll ultimately need to have in place:
- Use a professional website (get one here)
- Sign up for this free account and get the code for your website
- Sign up for an email marketing software to manage your email marketing campaigns
- Master your marketing skills (specifically your video marketing skills)
- Take a shortcut to success and spy on your competition (legally)
First, create a well-optimized and professional website
In order for this system that I am about to teach you to work, you need to have a solid website.
But don’t worry – You do not need to have any professional design skills.
If you do not have a website yet, you can get started by clicking here to build a solid website that is fast, efficient, and professional with little to no effort at all.
Second, add some quick and easy code to your website
Once you have the website set up, you’re ready to move to the second step.
You will need to add some quick and easy lines of code to your website.
Again, don’t worry – You don’t need to have a degree in web development or any kind of coding in order to be able to do this.
A quick 2-minute instructional video in your account will walk you through exactly how to add it to your existing website code. It will verify the code you have added and let you know that you’re good to go.
To get the code, you’ll need to click here and sign up for a free account.
Once you have added the code to your website, you’ll automatically begin to automatically collect your website visitors email addresses (legally) and begin building your email list.
It puts your website to work even while you sleep!
Third, start collecting emails and organizing them into marketing lists
As your website begins to help you build your email list, you’ll want to connect your email lists to an email marketing system to automate your communications.
You will want to set up what is commonly referred to as a “Drip Sequence” or “Drip Campaign” with your email list.
Again, don’t worry – This is not as sophisticated as it sounds.
All you are doing is creating a series of emails like “Welcome!”, “Here’s the next step to take”, etc. The series of emails that you create simply help guide your users on their journey with you, whatever that journey may look like.
Maybe it’s just a welcome email followed up by a weekly or monthly newsletter.
Maybe it’s a new product release you send out twice weekly.
Maybe it’s a sales campaign or an affiliate marketing product series for a specific segment of your audience.
It really can be anything. The point though is to make sure you are staying in touch with your audience so that they do not forget about you and to continue providing the value that they want.
Here are a few of the top-rated email marketing systems that you can use to get started:
- MailChimp
- Klavyio
- ConstantContact
Fourth, you will want to master your marketing skills
While the rest of the world is still focused on social media marketing, and running digital ads online, our audiences are becoming inundated with traditional marketing content.
When an industry is over saturated with a specific type of marketing content, it’s time to start looking for new ways to reach your customer with your marketing message.
That’s where video marketing comes in, including via your email lists.
It’s a market that has had explosive growth, but is still not mainstream.
As consumers continue to tire of old, unoriginal marketing content and losing interest in what they’re seeing and reading online and instead prefer to exchange that for a more personal experience, video marketing is filling the void.
Video marketing allows you to put a face and a voice to your message. It allows you to get personal in ways that traditional digital marketing never can and never will.
This course helps you master your ability to convey a high-converting marketing message to your audience through the mastery of your video marketing capabilities.
Even better, you can embed your newly mastered video marketing content right into your emails (along with calls to action) that quickly convert silent readers into paying customers.
What are you waiting for? Get started here and learn how to quickly master your video marketing skills to capitalize on a sector of the online market that continues to grow exponentially each year.
The last step: Optimize your email marketing list
While you’re at it, the best way to compete in the marketplace is to do some market research and see what other highly successful websites are doing.
This allows you to optimize your marketing efforts to convert every email you send out into real dollars.
But why spend hours and hours of market research manually searching the internet for competition in your space when you could be spying on them, legally?
You could learn (in just a few minutes) how they are setting up their sales funnels and generating leads by spying (legally) on their sales funnels online.
Watch their webinar videos (without signing up), view all of their sales landing pages, and read every word of the ad-copy they’re using to convince people to sign up, buy their products, and much much more.
Save yourself a ton of time and knock out some quick market research on your competition. Get started here.
Remember…
You will need to do these two simple things to get started:
- You’ll need a website. If you don’t have one yet, I highly recommend using this simple, easy to use website platform.
- You’ll need to get a FREE account with this web-based email software
- You’ll need to add the code from the free web-based email software account to your website.
- You’ll need to get setup with an email marketing software that automatically helps you organize your email lists, and automates your communications with your audience.
- You’ll need to master some basic video marketing skills to set yourself apart from the crowd and embed videos into your email marketing content using this software.
- You’ll need to spy on your competitors to skip a significant part of the learning curve and find out (quickly: typically five minutes or less) what they are doing that makes them so successful (webinar videos, ad copy, sales landing pages, lead gen pages, etc).
I would never recommend something that I am not using myself, so here is some live data from one of my smaller websites automatically helping me build my email lists in a very niche market:
To be clear, I’m not doing anything to collect these email addresses. All I did was I signed up for the software program I mentioned above to get started.
And now, my website is doing the hard work for me.
If you have any questions, feel free to email me or hit me up via email.
I’m always happy to help.
If you have at least 100 customers (or website visitors) on your email list and continue to build it, I can help you begin to strategically monetize your email list and help you turn customers into return buyers as well as help those customers to become your company advocates.
Marketing is where I live, so let’s connect!
Enjoy building your email list and making money the easy way!
‘Til Next Time,
Christopher Lee
